OUR STORY WinWin was founded to unleash innovation and harness untapped opportunities that can create solutions to a wide-range of societal problems in a systematic way. The pace of progress on major societal issues can be frustratingly slow, often because of the siloed nature of companies, governments, and nonprofits. In addition, there is a multi-trillion dollar funding gap that neither taxes nor philanthropy can fill on their own. From our own experiences, we have seen first-hand that better financial and societal results can be achieved by synergistic models. Solving the range and complexity of problems facing our society requires a new approach. We are inspired to: break the silos of our existing system repurpose and re-align existing assets scale innovative approaches discover pragmatic solutions to real life problems engage multiple sectors in what are clearly systemic problems, and do so with self-sustaining models OUR PURPOSE WinWin seeks to change the way the world finds opportunities and solves problems. We passionately work to forge tri-sector innovation and unleash massive global resources for economic, social, and environmental progress. OUR BELIEFS We believe that: tremendous assets exist unleveraged in all three sectors that can be unlocked for new value when seen from a new perspective. harnessing the self-interests of all three sectors is essential to drive sustainable solutions to scale. tri-sector innovators exist across all organizations and sectors, who can create new, or augment existing, business models. private sector value creation and good for society can be synergistic. there is significant investment capital available to companies that use WinWin business models to drive higher returns and greater social impact. It is through the combined, collective efforts of people, companies, non-profits, and governments that we can create a better world.