TAMPA, Fla.--(BUSINESS WIRE)--Blue Lantern Health LLC (“Blue Lantern Health” or “the Company”), a health insurance technology company and leading distributor of health insurance plans, launched today as a rebranded organization following the successful restructuring of predecessor company Benefytt Technologies, Inc. The Company, headquartered in Tampa, Florida, remains under the management of its existing leadership team and is majority owned by funds affiliated with Madison Dearborn Partners. Driven by its mission to help people thrive through health insurance solutions for every stage of life, Blue Lantern Health develops and operates Medicare and other private health insurance marketplaces, agent technology systems and insurance policy administration platforms. Through the exclusive operation of online marketplace HealthInsurance.com, the Company’s primary marketplace domain, Blue Lantern Health provides consumers, brokers and agents with access to innovative health insurance plans and insurance carriers with technologies needed to engage existing and prospective customers. With its solid financial position, Blue Lantern Health is a partner of choice for large, national and regional insurance carriers across the United States. “We are thrilled to introduce Blue Lantern Health. This is the last step in our process to strategically build the business model, technology, financial foundation and team to succeed for years to come,” said Todd Baxter, Chief Executive Officer of Blue Lantern Health.