Bascom has advised many of the state's largest corporations and trade associations and most noted elected officials on crisis management, strategic messaging, media management and public affairs campaigns. Bascom served as a member of the communications teams for several noted Florida companies and trade associations, such as the Property Casualty Insurers Association of America, Florida Manufactured Housing Association, Florida Housing Coalition, Florida Concrete & Products Association, AT&T and Florida Power & Light, among others, as well as referendum, candidate and issue campaigns. Bascom also served as the communications director for the Florida Senate, under the late Senate President Jim King, and as the press secretary for the Senate Majority Caucus. Bascom attended Florida State University and graduated with a Bachelor of Arts in Communications.