Eric Aroesty

Eric is an active entrepreneur and investor, engaged in numerous transactions in the fields of Internet Marketing, Energy Efficiency, Staffing, Beverage and Financial Services. Eric has a strong track record for growing companies to scale. Eric was the founder of Affinity Direct (“AD”) in 2004. AD was the 3rd largest federal student loan consolidation company consolidating and selling over $5.5 billion of federal student loans employing over 300 people. 99% of AD’s loan volume was originated via the Internet. After less than 3 years of operations, AD sold 34% its equity to Providence Equity Partners. Prior to AD, Eric was the President of Traffix, Inc. (Nasdaq, TRFX). Eric graduated from the University of Pennsylvania in 1992.