Barak Soreni has 24 years experience in various management, investment and research positions in the financial system, nine years of which at Psagot. Soreni was appointed CEO of Psagot Investment House in August 2016. Prior to this appointment, he served as CEO of Psagot Securities, the Portfolio Management Company and a stock exchange member of Psagot, and chairman of Psagot’s credit committee. In addition, Soreni served as a director on the Tel Aviv Securities Exchange (TASE) BOD prior to his appointment as CEO of the investment house. He previously served in a variety of positions, including senior investment manager at Psagot, Psagot’s alternative assets manager, Psagot Securities External Funds Manager as well as in a number of executive investment and research positions of Gmulot (formerly of the Bank Ha’Poalim group). Barak Soreni holds a BA (with honors) and an MBA in Business Administration and Economics, both degrees from the Hebrew University in Jerusalem.